SEO — copywriting, translation, localisation, transcreation. Why high-quality content is the only way to go in 2014.

You want your product or service to be easily accessible to as many potential clients as possible. You want your posts or articles to be read by as many like-minded people as possible. Professional translation and copywriting services will help you achieve these goals.

Optimising your website when creating content

Believe it or not, Google is trying to help your readers find you. Under one condition – you need to be worth looking for. If you believe your readers will happily say “This is exactly what I’ve been looking for!” after finding your website, article or post, then Google is on your side.

There are certain factors that are not just worth considering — these requirements need to be met in order to rank high in the SERPs.

• High quality of content — well researched texts that indicate you are knowledgeable on the given subject and offer the needed advice. Prove that you are a trustworthy authority in your field or truly passionate about your product or service.
• Well researched keywords — it is extremely important to do your homework, or let us do it for you, no guessing here.
• Natural keyword placement throughout the text — do not stuff your texts with keywords.
• Engagement generated by texts — create content that is needed and, therefore, likeable and shareable. Try to start a genuinely interesting discussion.
• Up-to-date relevant content — to be considered an expert in your field you need to be well-informed at all times.

If you are interested in having high quality, tailored, SEO-friendly content created especially for you drop us a message and we’ll be more than happy to contact you with our offer.

There is a fantastic blog post on quality contest at the crazyegg blog that you should definitely check out.

English to Polish SEO translation — optimising your website

When it comes to translation the abovementioned rules still apply but there are even more requirements to be met.

• Research is the key here — keywords need to be properly analysed
• Content needs to be carefully localised and marketing texts need to be transcreated
• Website elements, such as tags, titles, image descriptions also need to be thoughtfully localised.

Contact us to talk about making your website or blog Google-friendly and client-friendly as well.

www.manatranslation.com